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Networking key to business success: Council survey


Lake Macquarie businesses are eager to expand their corporate networks and reconnect with local communities as they emerge from the COVID-19 pandemic, a new survey has shown.

 

More than 700 businesses responded to the recent Lake Macquarie City Council survey, designed to get a better idea about local companies and the issues important to them.

Lake Macquarie Mayor Cr Kay Fraser said the City was home to more than 12,000 businesses – many of them small operations supporting local families and jobs.

“We want to understand the needs of businesses in Lake Macquarie and how they would like Council to communicate and interact with them,” Cr Fraser said.

“This will help us develop initiatives that provide greater support and services.”

The desire for increased networking opportunities was among the dominant themes emerging from survey responses, with many business owners also seeking to maximise opportunities to connect with their communities.

“Throughout COVID-19, Council has had measures in place to assist businesses,” Cr Fraser said.


“Information from the survey helps us tailor our services, assistance and communication channels to ensure we continue to assist where we can.”

All businesses participating in the survey went in the draw for their chance to win one of four $500 gift cards. The winners were Women Embrace Adventure, Aziz Sahu Khan Orthotics, Josamu Records and Milla-Jo.

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